Sherrell Valdezloqui has lived an incredible life, leading to over 12 years in the media industry. Throughout her time she’s worked with massive brands and interviewed top clients. She’s earned many accolades, including the ACHI Magazine 2019 Author of the Year and ACHI Magazine 2022 Woman on the Rise Award. Currently, Sherrell sits as the CEO of a rapidly growing faith-based media publishing company, Promoting Purpose. While only five years old, the company continues to evolve and go from strength to strength. To help the business thrive and grow, Sherrell is introducing a brand new content marketing creation service to her platform. It will enable the creation of bespoke content for clients, including press releases.
In this exclusive interview with Sherrell, all will be revealed as you get to explore the new service and everything it has to offer:
Q. What made you want to start a service to create content marketing tools for others?
I am passionate about supporting creatives, businesses, and ministries in promoting their work and raising optimum brand awareness. It brings me joy to be a vessel giving voice to people walking in their purpose and using their works to bring others closer to their life purpose.
Q. What makes you experienced in the area of creating marketing tools?
Writing has been a passion for me since I was a little girl. I told the Lord that all I wanted to do was make money as a writer, but in a way that would help others. I started publishing magazines, interviewing men and women, and turning these interviews into cover stories, features, etc.
I did all of this to help them promote their Purpose – spread their message and reach their target audience. I learned that the key to truly reaching people’s hearts through advertising was storytelling. Instead of offering actual ads, I began offering advertisements by way of features/articles to help people get noticed – and it worked!
I’ve worked with marketing and publicists for over 12 years, so I’ve been able to sharpen my knowledge of what is needed as marketing tools. High-profile publicists and marketers would send press releases and stories to me so I could get them featured.
Q. What makes your services unique?
We provide media write-ups and press releases as well as guaranteed placement on one of our national media sites or print if we work with a client. So, we write the press releases and create the content, then publish it in our print or digital publications.
You can still use the content for your own needs – like media pitches, sell sheets, etc. – but we help you get off the ground with the initial media placement. Plus, all of our write-ups are SEO-friendly, meaning they rank really well on Google. Our service is all about making it easier for people to find you, so you can spread the word and connect with potential clients/customers.
We’re here to give you long-term success – I’ve had people share that even after two years of being featured in one of our publications, they’re still being contacted and generating sign-ups from new clients. This lets us know that our writing is working to help people reach clients, bring awareness, and build an image/credibility.
Q. Who are you offering your services to?
We welcome businesses, individuals, ministries, creatives, and even publishers who want press opportunities. Anyone that’s looking for marketing tools or press releases/write-ups will benefit from our new service – particularly if you want guaranteed media placement to jumpstart your PR campaign.
Our speciality lies in connecting with audiences within the faith-based community. If you think this applies to you, feel free to contact us today.
Get your message out to the people today!
You get to benefit from working with someone that has over 12 years of industry experience and countless accolades proving her talents and worth. There is no better way to spread the word and reach your audience than through content creation and press releases. If you’d like to learn more, contact any of the Promoting Purpose brands and ask about their rates. Or contact us!
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